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Section: Application Domains
Tourism
As tourism is a highly competitive domain, local tourism authorities have developed Web sites in order to promote their services to tourists. Unfortunately, the way information is organised does not necessarily meet Internet users expectations and numerous improvements are necessary to enhance their understanding of visited sites. Thus, even if only for economical reasons, the quality and the diversity of tourism packages have to be improved, for example by highlighting cultural heritage.
Again to illustrate our role in such a domain, let us cite some past projects where AxIS was involved and relating mainly to Semantic Web Mining (By Semantic Web Mining, we mean the mutual benefits between two communities Semantic Web and Web Mining). In our case, we exploit a) ontologies and semantic data for improving usage analysis, personnalised services, quality of resultfs of search engines and checking the content of an IS and also b) we exploit usage data for updating ontologies.) and Information Retrieval.
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Research has been carried out using log files from the city of Metz. This city was chosen because its Web site is in constant development and has been awarded several times, notably in 2003, 2004 and 2005 in the context of the Internet City label. The objective was to extract information about tourists behaviours from this site log files and to identify possible benefits in designing or updating a tourism ontology.
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Providing Tourism Information linked to Transportation information: AxIS has already studied recommender systems in order to provide users with personalised transportation information while looking for tourism information such as cultural information, leisure etc (cf. our recommender Be-TRIP (2006)) and [87] .
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the Pacalabs (call 2) called HOTEL-REF-PACA accepted in 2010 aims to better refer the web sites of hotels/campings involved in the TOURVAL project (France-Italy) managed by the General Council of Alpes Maritimes, with an approach based on a better understanding of usage from the internauts.